A client recently shared with other CEO’s his latest impressions of amacus: in June, his sales team hit their numbers for December.
It’s an example of what happens when there’s a paradigm shift in enabling sales productivity towards a model where databases feed info to Reps (rather than the other way around). In this new model, Reps get more time to sell plus new information that helps them invest their time and effort wisely.
I recently spoke on this topic at the Internet Marketing Conference. My remarks outlined the importance of this paradigm shift to internet marketers. A copy of my presentation’s now available online.

